Online Product Update: Context + Content To Light Up Every World Cup Market
View the recording of our live product update held on 30th July, 2025.
Providing contextual content alongside micro-markets, in-play markets and prop markets is delivering impressive results for sportsbook operators, and will be a core requirement for bettors in the 2026 Men's World Cup.
Watch back our product update to ensure you're prepared for the world's biggest sports event!
In our product update held on Wednesday 30th July at 3PM, we examined:
- Why context will be so important for players betting during the World Cup
- The sports content formats that work and where they're most effective
- New features that make our Dynamic Betting Stats API more usable, personalised and powerful than ever before
- Opta's football coverage ahead of the 2025-26 seasons and the 2026 World Cup
This short webinar is suitable for anyone at sportsbooks and platforms interested in growing bets per game and GGR including:
- Trading Director
- Product Managers
- Marketing Professionals
- Sportsbook Content Managers
You can expect to leave this product update having learnt about the importance of Opta's contextual data and how it can have a seriously positive impact on your revenue and user experience for the World Cup.
Fill in the short form below to view the recording of our webinar:
