Brands and Agencies​

Trusted by fans

Opta is one of the most recognised and credible names in sports data. It gives branded content more authority, more relevance and more excitement.

Built for live sport

Create around the moments fans are already reacting to, with real-time data, insights and content opportunities across the sports that matter most.

Creative that scales

From one-off activations to always-on content programmes, we help you produce more without losing quality, context or trust.

Proof at global scale

Powered by 7.2 petabytes of proprietary sports data, coverage across 3,900+ competitions and 20+ sports, and leading proprietary AI built on Opta’s trusted foundation.

Turn fans into customers

Use data-led storytelling, branded content and sports moments to build campaigns that feel timely, authentic and worth engaging with.

Give sponsorships more value

Turn rights, partnerships and sponsorship assets into stronger fan experiences and more measurable commercial outcomes.

Move faster on live moments

React to what is happening now with real-time data, creative support and ready-to-publish outputs.

Scale content production

Produce graphics, video, editorial and AI-assisted creative built for social, digital, sponsorship and campaign channels.