Opta Stories

Publish fully branded, swipeable sports stories inside your app or site powered by Opta - with built-in monetisation opportunities.

Capture, engage and monetise sports audiences inside your platform using vertical content formats

Opta Stories combines live match data and AI to deliver captivating sports storytelling directly inside your product. No additional editorial or content production resources are required. Become the destination for fans during live games, improve your digital site engagement and unlock new revenue opportunities.

Key capabilities unlocked with Opta Stories

  • Automated, multi-language real-time visual sports storytelling at scale
  • Full-screen, fully brandable content experiences
  • Immersive social-style formats inside your platform
  • Expand premium advertising, sponsorship and transactional inventory 
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Swipeable stories are now one of the most powerful formats for mobile fan engagement.

Over 500 million people use Stories every day across Instagram, Facebook and WhatsApp.

Meta

Built-in features to unlock advertising, sponsorship and transactional revenue

Turn live engagement into revenue with Opta Stories’ built-in monetisation features.

  • Fully brandable stories that strengthen your identity and grow your community
  • Integrated advertising placements that create new revenue opportunities
  • Custom CTAs and shoppable links that drive transactional revenue
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The immersive power of stories, now in your own ecosystem

Opta Stories combines Opta data and AI to create a highly tappable, social-formatted stories format to deliver captivating sports storytelling directly inside your product. No additional editorial or content production resources is required. Become the destination for fans during live games, improve your digital site engagement and unlock new revenue opportunities.

Content includes

  • Team formation graphics published instantly when line-ups are announced
  • Real-time updates: goals, cards, substitutions and goal visualisations
  • Half-time head-to-head insights that bring fans back to your platform during high-churn periods
  • Post-match statistics that extend engagement and connect fans to deeper analysis
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Ready to Unlock the Power of Opta?
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