Opta Stream
Quickly turn the activity that dominates fan attention – live match updates - into user and revenue growth for your website or app.
Transform live match updates into deeper fan engagement and new revenue opportunities.
Opta Stream delivers an all-in-one, multilingual, automated live match centre powered by Opta data and AI. Opta Stream combines commentary, insights and stats-infused visualisations for thousands of games and hundreds of competitions across multiple sports.
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Opta Stream powers live match coverage that keeps fans coming back and drives revenue
Automatically deliver live game updates, commentary, stats and analysis that turn your site into the destination to follow every moment of the game, across thousands of matches. Attract new users to your live game pages and attract recurring users game after game.
- Turn live score updates into audience growth and revenue
- Save time on live updates so your team can focus on richer fan experiences
- Bring fans back to your own platforms and own the audience relationship
- Create a brand-safe, first-party environment that sponsors value
- Utilise programmatic ad markers to unlock additional revenue streams
Available Sports
Powered by Opta’s industry-leading sports data, Opta Stream delivers automated, multi-lingual live match updates, commentary, insights and AI-driven visualisations across the world’s biggest competitions in football, basketball and American football.
Football
Over 3,000 data points are captured every match, enabling deeper analysis and richer commentary that reveal unique perspectives fans won’t find anywhere else.
American Football
Tell the live game story with low-latency data, AI-powered insights, graphics, and live chat with our research teams.
Basketball
Effortlessly generate unique, branded, data-driven graphics for any screen.
The A-Leagues used Opta Stream to power a vibrant live match centre on their website, growing sponsorable digital inventory and unlocking new sponsorship opportunities with global brands including McDonald’s and eToro.
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Our leagues are rich in stories that Stats Perform and Opta make it easy for us to tell our fans, helping them connect more deeply with our teams and players with Opta Stream.
Ned Negus, Chief Commercial Officer, A-LeaguesAI-powered sports content assets for richer live match storytelling
Automated Pre-Game Previews
Key pre-game match insights delivered in bite-sized previews formats up to 24 hours before kick-off.
Live Text Commentary
Real-time match commentary that keeps fans engaged, anticipating what’s next and boosts SEO visibility.
AI-Powered Contextual Live Facts
Milestones, records and contextual stats that give every on-field moment deeper meaning.
AI-Powered Data Visualisations
Heatmaps, shot charts, xG races and more automated visualisations, that bring match data to life and drive fan engagement. Fully brandable and bespoke for your platform.
Monetisation Features
Built-in ad placements and sponsorable assets that turn convert fan traffic and behaviour into new, recurring revenue.
Scalable and Easy to Implement
Available across hundreds of competitions in multiple languages. Easy to implement in under two weeks, via API or embeddable widget.
AI Match Visualisations That Bring the Game to Life
Bring match moments to life with automated, branded visuals powered by Opta data and AI.
- 10+ AI-generated visualisations provide instant context to key moments in the match stream
- Customisable to your brand, with team colours, logos and sponsor integration
- Share instantly to social to drive traffic back to your live match experiences
Following the addition of Opta Stream to their Opta-powered Euros match centre, Vodafone’s tournament coverage leapt to the top of Google’s news page and attracted more users in the first week than in six months of their previous offering.
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Every infographic in our Opta Stream coverage is also fully Vodafone-branded, which is a nice touch to connect us authentically to fans’ football experience.
Johanna Heyden, Head of Future Business and Cooperations, Vodafone Innovation
