A Guide to Attracting More Sponsors During Your Off-Season
Download the guide and immediately unlock 25+ ways you can use to attract more sponsors and activate them authentically.
Download the guide
77% of sports viewers notice brands surrounding sporting events.
Clear Channel, 2024
IMAGINE THE IMPACT WHEN data-driven storytelling is COMBINED WITH YOUR CLUBS BRAND ACTIVATIONS.
Hi, Kash here from Stats Perform's product team.
With big commercial pressure building inside professional clubs and federations worldwide, sponsorship is a key lever that presents many opportunities for creativity. However, unlocking new revenue streams isn't always straightforward.
That's why I have pulled together a guide filled with 25+ ways Opta data, insights, predictions, visualisations and our powerful storytelling tools have been used to attract, excite and activate brand partners authentically.
Here's a peek at what you'll find inside the guide that'll help your organisation stand out to brands, win new deals and unleash activations that truly engage fans.
Click one of the buttons below to see a specific case study or jump directly to the bottom to download the guide.
FC Barcelona x Stanley Tools
Branded, REACTIVE social content
What sports content does it use?
Opta Graphics + Goal Re-creation Viz
Why do fans like it?
It gives fans a unique look into the making of a goal, delivered right to their timeline.
What value does Stanley Tools get?
The opportunity to seamlessly tie their brand, construction and building tools, to a graphic that goes out every LaLiga match week. Seen and engaged with by millions of passionate FC Barcelona fans.
Download the complete guide
Charlotte Hornets x bet365
Branded in-venue content
What sports content does it use?
Opta Graphics + live bet365 odds
Why do fans like it?
Fans inside the Hornet's bet365 VIP lounge can access to real-time betting market information like money lines, point spreads and over/under, enabling them to place educated bets on screens inside the lounge.
What value does bet365 get?
They can effortlessly promote their betting marketing inside a venue, and activate a sports team partnership authentically at the place where fans and customers enjoy games.
Download the complete guideA-League x eToro
Branded in-app match centre experience
What sports content does it use?
Opta Stream - Live Game Match Centre
Why do fans like it?
The automated, AI-enhanced storytelling tool provides A-League fans with up-to-the-second alerts for all in-game updates, including eToro-branded substitutions, directly on their device of choice.
What value does eToro get?
Brand visibility across every A-League game inside the league's rolling match centre.
Download the complete guide
Rugby World Cup x Capgemini
Branded broadcast content
What sports content does it use?
Why do fans like it?
Our AI-powered momentum tracker quickly and visually tells the story of how a match is unfolding - giving fans information that until recently simply didn't exist.
What value does Capgemini get?
A direct association with cutting-edge analytics and unlocking a previously 'hard to measure' side of sport that helps fans understand every game more.
Download the complete guideDOWNLOAD 25+ ADDITIONAL IDEAS AND OPTA CASE STUDIES
Fill out the short form below to immediately unlock the guide that's already inspired hundreds of sports industry professionals at professional teams, brands and agencies.
So you attract more sponsors and activate them more effectively.
