Case Study: Helping Sportsbooks Attract, Retain and Dominate Bettor Attention Through Sports Content
From content consultancy and production to automated match centres and reels-style stories, at SBC Summit we explored how Opta's engagement tools are helping operators attract and retain bettor attention like never before.
Click to see how Betano elevated their sponsorship of Euro 2024
~ 2 min read
Our Bet Engagement tools are helping operators publish high-impact, quality sports content across multiple formats, effortlessly, to keep bettors engaged and scale content output without growing their teams.
- Opta Content Agency
A full-service content partner for busy content, marketing, branding and sponsorship teams. Check out how the Opta Content Agency can help you create impactful content that cuts through the clutter for the Club World Cup. - OptaAI Studio
AI-enriched tools to find, create, and publish Opta-powered content fast. Betfair used it to build 250+ unique content pieces during Euro 2024. - Opta Stream
A fully automated, branded match centre for Soccer, Basketball, and American Football. Vodafone used it during Euro 2024 to rank #1 on Google. - Opta Stories
Ready-made, swipeable, Instagram-style stories for your sportsbook. Push key stats, match context, and odds with built-in CTAs that guide users to your market pages. Available for Soccer, Basketball, American Football and Cricket.
Effortlessly publish multi-platform content that helps attract, retain and dominate bettor attention
Request a product demo from our teamfifa club world cup 2025 | june-JULY | united states
How do you cover a brand new sports event with global appeal, confidently?
This summer, the world's biggest football clubs will land in the U.S. to crown the 2025 Club World Cup Champion. Opta Content Agency will help you:
- Deeply cover every game - so that audiences pay attention before, during and after games
- Connect your business to the tournament in a way that cuts through authentically and creates impact
The world's biggest clubs | A global stage | Endless FAN ENGAGEMENT opportunities
Request our club world cup content plan
